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Time is money, and wasting time on repetitive, boring tasks is a thing of the past. Businesses can now automate so many time-consuming tasks and distract their employees from completing tasks that can actually help your business grow.
Luckily, technology can help you and your employees accomplish many tasks on your to-do list with automation.
Here are a few tasks you can automate using technology.
1. Email Sorting
If you’re like most office workers, you know how time-consuming it can be to go through every single email every morning. Before you take the time to read emails, consider having them organized before you even sign into work.
One of the best ways to optimize your morning is by using tags and folder functions that are featured in your email program.
By taking the time to set up these functions, you can understand which emails should take priority over others.
Some of your emails might be urgent, while others might just be junk. Maybe you even want to focus on emails from a certain person first thing in the morning.
For these types of situations, you can use labeled folders. Many email platforms, including Gmail, can automate email functions like these to sort emails into the proper folders.
Of course, you’ll need to take the time to set the rules for organizing your folders.
However, once you make the right settings, you won’t have to sift through hundreds of emails every day.
1. Social Media Posting
Most businesses use social media for marketing and advertising and to provide quality customer service. However, you can automate one of the most time-consuming aspects of social media marketing using automation.
Whether you run an eCommerce business or a brick-and-mortar store, you can start planning your social media posts in advance and use social media software to schedule your posts at specific dates and times.
2. Appointment Scheduling
Scheduling appointments take a lot of time and a lot of back and forth between you and your clients. Not only may scheduling require multiple back and forth emails, but it can be difficult to allow clients to set their own appointments, especially if your job constantly has things come up during the day.
If you schedule a lot of appointments and waste countless hours every week trying to match schedules, try investing in an online scheduling app.
These apps integrate with calendars like Google Calendar and allow you to invite people to go online and check your calendar to find the appropriate times to schedule meetings and appointments.
It also allows your attendees to schedule the appointments themselves based on your calendar.
3. Sending Invoices
If your business sends invoices regularly, you can automate the process using tax software or invoicing software.
These platforms can generate recurring invoices based on your information, such as how frequently the invoices should be sent and the amounts to be paid, so you can ensure duplicate payments won’t be made.
4. Website Data Reports
Every small business should be able to measure its marketing campaigns and their effectiveness. With automated website traffic reports, you can learn more about what users are doing on your website to understand how to make your website perform better.
As you might already know, sifting through the mass amounts of data collected by Google Analytics and other tools takes time.
Instead, you can set up reports to gather key performance indicators (KPIs) critical to your business and have those reports emailed to you at a frequency of your choosing.
5. Customer Support
In some cases, customers will want to communicate with an actual human, but in others, they’ll be just as happy to have their issues solved by a bot as long as they get solved.
If you experience frequent customer service issues, it can be time-consuming to repeatedly copy and paste the same replies to new emails. Instead, you can use help desk software to help you save time and keep all of your customer communications on one platform.
This software will notify the right people of customer service issues that they can solve in a timely manner, reducing the time it takes to solve problems.
6. Task Management
Tracking your tasks takes time, especially if you’re using pen and paper or sticky notes to ensure all your work gets done. While it’s good to have a to-do list, you need to effectively manage your to-do list without spending too much time perfecting it. Task management software like Trello or Clickup can help you manage your tasks while allowing you to automate them to ensure you’re not wasting any time.
You can add buttons that turn time-consuming tasks into shortcuts with project management software.
7. Email Follow-ups
Depending on the type of business you have, you likely send various marketing emails to your customers.
All of these emails can be automated with the right software, allowing you to create and schedule emails at a set frequency and time.
Additionally, you can automate other types of emails, including follow-up emails when someone fills out a form on your website.
In this case, you can let your customers know you’ll reply to them as soon as possible.
These emails can also provide potential customers with more information about your products and services.
If you run an eCommerce business, you can also send automated cart abandonment emails that email your prospective customers to remind them they’ve left items behind in their carts.
Abandoned cart emails can increase your website conversion rates by reminding people they’ve left something behind when they got distracted.
You can’t automate all your recruiting and hiring efforts, but you can automate the process of sifting through resumes.
With HR software, you can set keywords, certifications, and levels of education to look for in resumes without having a human read them. Instead, you can rely on HR software to pick up the key skills you’re looking for in candidates.
Automation can help improve many business functions to help your employees save time so they can focus on tasks that need their attention.
Typically, these automated tasks won’t reduce the number of hours someone spends at work, and instead, they’ll serve to improve employee workflow and productivity.
Additionally, automation can improve employee satisfaction because your employees won’t be sitting around performing repetitive tasks that are less than engaging.